Supporting parents is good for business
Remote support & information
Getting encouragement and information at the right time can make all the difference at all stages of the parenthood journey. Enable your people to be supported with ready access to credible, evidence-based resources at their fingertips, 24/7, wherever they are. Even at 3am.
Improved mental health
20% of new mums and 12% of partners struggle with depression in the aftermath of welcoming a new child into their home. Complement their healthcare provision with 24/7 in-app support from our Anya specialists who can be there when they need them.
Support through early parenthood and breastfeeding initiation can mean parents and children are healthier, which means fewer absences when they do return.
Learning & growing
90% of women gave up breastfeeding before they were ready to, due to physical and emotional pain and a lack of support. Anya and the LatchAid tool are here to help them through this period of learning and growing with their baby, to support their health.
Trustworthy, evidence-based information
All of our content has been developed by leading specialists in their field, so that you can trust the information we give. Our specialist team is available behind the scenes to step in when extra support is needed. Our average response time is <3 hrs with 62% of all queries coming out-of-hours.
We're a multi-award winning UK-based startup who is an NHS Approved Supplier. We're also DTAC certified so you know your employees' information is safe with us.
We've been featured on the BBC and Sky News as well as in 70+ press articles.
We work closely with our healthcare partners to deliver additional support provision where it's needed and wanted.