Achieving Start for Life Objectives Through Digital Innovation.
Local Authorities meet and exceed family support goals.
Empowering Local Authorities to Deliver
Comprehensive Family Support.
Anya partners with Local Authorities to enhance Family Hubs and provide innovative digital solutions that address Start for Life objectives.
How Anya Supports
Local Authorities:
Improved Antenatal and Postnatal Support
Evidence-based tools like 3D breastfeeding animations and our virtual companion, support informed decision-making.
Continuous, Out-of-Hours Support
24/7 virtual assistance complements in-person services, ensuring families are supported at all times.
Enhanced Equity and Accessibility
Scalable, inclusive technology reaches diverse families, overcoming barriers to care.
Uncover key learnings and trends
Family Hubs Digital Forum Report
Access insights from 14 local authorities to meet Start for Life goals.
Shared Objectives
Explore the common goals Local Authorities are striving to achieve through the Start for Life programme, with insights into successful approaches.
Challenges Identified
Discover key barriers faced by Local Authorities in delivering Start for Life services, and gain an understanding of the obstacles to overcome.
Solutions and Strategies
Learn actionable recommendations and proven strategies to address challenges and enhance the delivery of family support services.
How Anya Supports Local Authorities
Delivering innovative, digital solutions to help Local Authorities meet Start for Life objectives and empower families with accessible, tailored support.
Antenatal & Postnatal Support
Equip families with trusted resources, including 3D breastfeeding animations, expert-led guidance, and 24/7 virtual support to empower informed decision-making.
Out-of-Hours Digital Support
Extend Family Hub services with AI-driven tools, providing families with round-the-clock support when in-person services aren’t available.
Personalised Resources
Tailor support with customised learning plans and safe, moderated virtual communities designed to meet the unique needs of every family.
Equity & Accessibility
Break down barriers with inclusive solutions that address language, cultural, and digital challenges, ensuring support for every family. How Anya Supports Local Authorities.
Meeting Start for Life Objectives
Anya helps Local Authorities deliver on the Start for Life programme by addressing both Minimum and Go-Further requirements, ensuring families receive comprehensive, evidence-based support.
Meeting Minimum Programme Requirements With Anya
Support Antenatal and Early Postnatal Decision-Making
Help parents make informed choices with trusted, evidence-based resources.
Breastfeeding and Infant Feeding Support
Provide practical guidance using tools like interactive 3D animations and tailored content.
Out-of-Hours Support
Ensure families have 24/7 access to support, complementing in-person services and addressing unmet needs.
Leading the way
Discover how Anya and HCRG Care Group achieved double the national average 6-8 week breastfeeding rate in Lancashire pilot.
Meeting Go-Further Programme Requirements With Anya
Maternal Mental Health Resources
Offer digital tools to identify and support maternal mental health needs early, providing guidance and signposting.
Empowering Parental Confidence and Skills
Equip parents with knowledge and practical tools to navigate feeding, sleep, and early development confidently.
Inclusive and Equitable Access
Bridge gaps in service delivery by reaching under-served families and addressing language, cultural, and digital barriers.
Facilitating Community Connections
Provide virtual peer-to-peer networks where families can share experiences and find local support.
Service Monitoring and Improvement
Use real-time data and analytics to track engagement, measure outcomes, and refine delivery.
Why Partner with Anya?
Anya’s innovative, cost-effective solutions are designed to help Local Authorities enhance their services, meet funding benchmarks, and improve outcomes for families.
Innovative Digital Tools
Engage families with AI-powered solutions such as 3D animations, personalised content, and 24/7 virtual support for ongoing guidance.
Cost-Efficient Scaling
Expand services effectively, reaching more families without exceeding budget constraints or sacrificing quality.
Inclusive and Equitable Access
Provide accessible solutions that overcome cultural, language, and geographic barriers, ensuring support for all families.
Real-Time Analytics
Track engagement and outcomes with actionable data insights, enabling continuous improvement and effective delivery.
Proven Impact and Expertise
Trusted nationwide, Anya consistently delivers measurable results and supports Local Authorities in achieving programme goals.
"It's great to see and read other people's questions in the virtual community, as they are similar to my own, so I don't feel as alone. It's also great to get to talk 1:1 with a specialist if required! "
Laura
Anya User
"Anya's expert support has made a real difference for our people. Its empathetic and understanding approach creates a vital safe space for our employees during those key life stages. We’ve had nothing but positive feedback. "
Louise Jones
Chief People Officer
"You can hear the warmth and compassion from the virtual companion. It's encouraging and supports so sensitively—so important when you are an upset mother at 3am."
Sara
Anya User
"The support we’ve all been waiting for—I can’t tell you how many Google searches I did during 3am feeds in the early weeks with my son. This app bridges that gap perfectly and is a great resource for all those breastfeeding and anyone who wants to support them."
Jenna
Anya User
"The app and it's community really helped me to recognise my baby’s tongue tie and reflux. Breastfeeding has become so much easier for us now."
Abby
App user
"Put this app on your phone, it's the closest thing you're going to have to a Lactation Consultant in your pocket."
Emma
IBCLC Lactation Consultant
"Anya provides a compassionate, evidence-based response when you're doubting yourself. It’s like a warm hug: you are doing the right thing."
Maya
Anya User
"The AI function was so helpful during the 3am worries—Is the baby getting enough milk? Am I doing it right? It was great to have instant feedback from Anya with high-quality, factual information."
Manveer
Anya User
"A great evidence-based app that offers practical support when a healthcare professional may not be available. I've used this in a professional and personal manner and think it's fantastic."
Vicky
Healthcare Professional