Frequently Asked Questions
Find answers to common queries about our services and more.
General
What is Anya?
Anya is a digital health app providing women’s health support through key life-journeys like pregnancy, parenting, fertility and menopause. The app offers personalised, AI-powered 24/7 support, with specialist chat, virtual communities and more. Trusted by the NHS, Anya combines expert-written information, 3D animations and peer support to empower improved wellbeing.
Is the app available on Android or iOS?
Yes, Anya is available on both Android and iOS. You can download the Anya app from the Play Store or App Store.
How do I create an account?
After downloading Anya from your device’s app store, open the app and click Sign Up. Follow the in-app prompts, entering your details to complete registration.
How do I log into my Anya account?
Open the Anya app, click Log In, and enter your email address and password.
How can I change my password?
Log out of the Anya app, then click Forgot Password and follow the prompts to reset your password.
How do I provide feedback or report an issue?
If you’re having trouble, try closing the app and updating it to the latest version. If the issue continues please provide feedback or report an issue using the app’s built-in feedback feature. Please share as much detail as you can, to help us assist you effectively.
Who should use Anya?
Anya is designed for everyone. This could be an individual needing extra support, families, healthcare professionals seeking additional resources in areas such as pregnancy, infant feeding, parenting, menopause and fertility. Our platform is accessible to anyone interested in these health topics, including expectant parents, new parents, caregivers, employers, managers and healthcare professionals etc.
How does Anya keep personal data safe?
How do I delete my Anya account?
We’re so pleased to have provided you with support until now, but we’re sad to see you go.
If you’d like to delete your account, go to My Settings in the app and select Delete Account.
Follow the on-screen instructions to confirm your decision.
For App Users
Anya was recommended by my healthcare professional. How do I get started?
If your healthcare professional recommended Anya and they’re one of our partners, you can download Anya from the AppStore (iOS) or Google Play Store (Android) to get started.
Simply complete your account registration using your home postcode and you’ll automatically be upgraded to a premium subscription for the term agreed upon with your local area.
Can I access the Anya app through my employer?
Yes, if your employer partners with Anya, you and your family may have complimentary access to the app’s premium features. Check with your HR team for details or follow the app’s prompts to sign up using your work email to verify eligibility.
How do I subscribe to Anya?
To subscribe, download Anya from the App Store (iOS) or Google Play Store (Android). Open the app, go to the subscription section, and follow the prompts to complete your subscription directly through the store.
Is my payment information secure?
Yes. If you add your payment information to purchase your Anya subscription, it is safe. Anya uses industry-standard encryption and security measures to protect your data at all times.
What is included in my Anya subscription as an individual paying customer?
As an individual paying customer, you’ll access 24/7 parenting, pregnancy, and infant feeding support through Anya’s AI specialist chat, virtual communities, personalised content, programmes, and expert-led webinars and drop-in sessions.
Is there a free version of Anya available?
Yes, Anya offers a freemium version with limited access. Free users can access most communities, select articles, webinars, and 3D animations, and use AI chat up to 5 times daily. Full access, including unlimited AI interactions, specialist support, and the complete library, requires a subscription.
Can I access Anya’s content offline?
Anya requires an internet connection to access content and features. Therefore, offline access is not currently available at this time.
How do I cancel my Anya subscription?
Open the Anya app, tap the menu, select My Subscriptions, and follow the prompts to cancel your subscription.
For Healthcare Commissioners
What services are provided by Anya?
For our public sector partners, Anya is dedicated to tackling health disparities in maternity care by offering essential support during pregnancy and early parenting.
Our services cover important areas like pregnancy, parenting, breastfeeding, and infant feeding.
Anya provides personalised support and resources to meet the unique needs of users at each stage of their journey, ensuring everyone has access to the care and information they need.
Does Anya's content follow NICE Guidance?
Yes, all of our content is carefully developed in line with NICE (National Institute for Health and Care Excellence) Guidance. This ensures that the information we provide is not only up-to-date but also rooted in evidence-based practices. By adhering to these standards, we aim to deliver trusted, high-quality support that meets the needs of our users and aligns with the best practices in healthcare.
How does Anya meet Core20Plus5?
Anya meets Core20Plus5 in Maternity by targeting underserved populations to improve access to care and enhance maternal and neonatal health outcomes. Our initiatives are designed to address health inequities and support high-quality maternity care in line with NHS England’s Core20Plus5 framework.
Does Anya need to integrate with our systems?
Does Anya offer customisable solutions?
Yes, Anya offers customisable solutions to address specific healthcare priorities and community needs. Through our partnership with NHS England via the SBRI Healthcare programme, we are committed to tackling healthcare inequities, particularly in maternity care.
We understand the diverse needs of different populations, and our platform can be tailored to support underserved communities, integrate seamless with your existing services, and provide personalised care pathways.
Whether it’s customising the app with targeted signposting to local resources or adding specific local content to address related health disparities, we work collaboratively with you to ensure our solutions are a perfect fit for your region and the communities you serve.
How can my organisation benefit from partnering with Anya?
By collaborating with Anya, your population will gain access to specialised, credible resources and support for parenting and infant care around the clock, when a healthcare specialist may not usually be available to help.
This partnership can help improve population health outcomes, address health inequities, support healthcare teams and enhance the quality of support provided to families in communities.
What is Anya's onboarding process, and how long does it take?
Each new partner is assigned a Customer Success Manager who guides them through the onboarding process, which typically takes 2 weeks but can be tailored to meet specific needs.
This process includes setting up your account, familiarising you with Anya’s features and benefits, and supporting full integration of our services. Together, we work with each client to define a timeline that suits their unique requirements. After the initial rollout, partners enter an ongoing success partnership with regular reviews to ensure they meet their goals with Anya.
How does Anya detect user crisis, and how is it handled?
Anya’s app includes features that recognise signs of user distress. When certain indicators are activated, the app signposts users to relevant resources, such as speaking to their GP, helplines, or to call the emergency services. While Anya isn’t a medical device, it serves as a supportive tool, encouraging users to access professional help when needed.
For Healthcare Professionals
How can I contact Anya's customer support?
Does Anya's content follow NICE Guidance?
Yes, all of our content is carefully developed in line with NICE (National Institute for Health and Care Excellence) Guidance. This ensures that the information we provide is not only up-to-date but also rooted in evidence-based practices. By adhering to these standards, we aim to deliver trusted, high-quality support that meets the needs of our users and aligns with the best practices in healthcare.
Is Anya's content Baby Friendly Initiative (BFI) compliant?
Anya’s app content has been developed in line with Unicef UK BFI (Baby Friendly Initiative) Standards.
How is patient data secured within the Anya app?
Patient data is secured using Google Cloud’s infrastructure, with encryption for data at rest and in transit, strict access controls, and regular security audits to identify vulnerabilities.
Does Anya provide training materials ?
Yes, we offer a series of explainer videos that provide guidance on using the app. Additionally, during onboarding and throughout our partnership, our Client Success Team will deliver tailored familiarisation sessions to help you and your teams get the most out of the app.
What educational resources are available in the Anya app?
The Anya app provides a variety of educational resources, including webinars, articles, and drop-in sessions with specialists. It also features a chat function with specialists, an AI-powered companion for personalised support, and 3D breastfeeding animations for visual guidance and intuitive learning.
Can Healthcare Professionals communicate with parents through the Anya app?
The Anya app does not currently support direct communication between individual parents and their healthcare providers. However, parents can connect with Anya’s specialists (including IBCLC) through the app for support.
Additionally, the app signposts parents to local resources and delivers personalised welcome messages and articles from their healthcare providers to enhance integration with local services.
Is Anya a medical device?
No – Anya is not a medical device. While our app uses advanced technology to detect potential crisis indicators, it does not diagnose or treat any medical condition.
Instead, Anya acts as a supportive tool to identify users who may benefit from immediate attention and provides tailored recommendations or signposts to professional resources.
How does Anya meet Core20Plus5?
Anya meets Core20Plus5 in Maternity by supporting underserved populations to improve access to care and enhance maternal and neonatal health outcomes.
Our initiatives are designed to address health inequalities and support high-quality maternity care in line with NHS England’s Core20Plus5 framework.
Can I access the Anya app on multiple devices?
Yes, all users can access the Anya app on multiple devices.
Simply log in with your account credentials on each device to sync your information and access your resources seamlessly.
What services does Anya provide?
Anya offers complete support for women’s health. This includes menopause, fertility, pregnancy, parenting, breastfeeding and infant feeding. Our services provide 24/7, personalised information and resources tailored to each stage of a user’s health journey.
What problems does Anya solve?
Anya addresses the physical and emotional challenges faced by billions globally during key life stages like conception, pregnancy, early parenthood, and menopause.
Anya solves issues such as limited access to healthcare, expensive private services, misinformation, and feelings of isolation.
For employers, Anya alleviates productivity challenges, poor health outcomes, and employee retention concerns by providing affordable, accessible, and high-quality healthcare and expert support.
How does Anya work?
How will Anya support our employees?
Anya supports employees by providing personalised health and wellbeing information tailored to their needs. With expert-reviewed content, it helps employees manage challenges such as menstrual health, menopause, and mental wellbeing. The app also offers access to virtual communities and healthcare specialists, fostering a supportive environment.
Anya empowers employees to take control of their health, improving productivity and engagement both at work and in their personal lives.
How is Anya relevant to our entire workforce if it focuses on women’s health?
Anya is relevant to the entire workforce.
The app supports managers, HR teams and colleagues to engage, understand and inclusively support women’s health, fostering a positive and supportive environment for people to thrive in.
Partners and family members also have access to the app, extending its benefits beyond the workplace, to create a supportive home environment.
How does Anya's AI differ from chatbots like ChatGPT?
Anya’s AI Virtual Companion is designed specifically for healthcare. It uses expert-written, reviewed information from accredited specialists to provide safe, accurate, and personalised information. Unlike general chatbots, Anya AI offers evidence-based, reliable responses that is trusted by the NHS. Anya tailors information to each user’s health needs and life stage for a personalised journey.
How can our organisation benefit from partnering with Anya?
Partnering with Anya gives your organisation access to specialised health resources tailored to women’s health needs.
This collaboration enhances employee engagement, boosts wellness, and demonstrates your commitment to comprehensive health solutions.
Is Anya regulated?
Yes, Anya meets high standards for digital healthcare safety and quality. We are NHS Digital Technology Assessment Criteria (DTAC) compliant, ensuring clinical safety, data protection, and accessibility. Anya is ORCHA certified with an 88% rating, making it a top app for infant-feeding support. Anya is also G-Cloud 14 approved, offering easy access for public sector organisations. While not a medical device, Anya provides trusted information to support users in their health journey.
What are the benefits of partnering with Anya?
Partnering with Anya provides employers with 24/7, evidence-based support for women’s health. It enhances employee health and wellbeing during key life stages such as pregnancy and parenting, fostering a healthier workforce and improving employee satisfaction. This commitment to supporting women’s health contributes to better overall organisational performance.
Is pricing based on workforce size or selected features?
Anya offers tiered pricing based on workforce size and selected features, averaging at £9 per employee per year (PEPA). This flexible structure lets you choose a plan that aligns with your budget and support needs.
Have more questions? We’re here to help!
We’d love to hear from you! If there’s anything you’re curious about, just ask. We’re here to make things easy and clear for you!
