The 24/7 pregnancy, parenting and baby feeding support app

We’re here to help Brent families

Meet Anya

Your virtual support companion

Brent Council's Start For Life and Family Hubs Programme have partnered with Anya to offer FREE PREMIUM ACCESS to all resident parents and parents-to be!

To get free access:

Download

Download the Anya App to your 
phone using the link below

Sign up

Complete the app signup and enter your full Brent postcode

Auto upgrade

You will be automatically upgraded to the full premium version of Anya

Premium access is available from pregnancy through to your child’s 2nd birthday*

In partnership with

Our core objective

Supporting your early parenting journey

Pregnant woman ABM Conference 2024

Grow

Explore our extensive library resources including videos, articles, personalised programmes and more. Get the right info, just when you need it.

community of breastfeeding mothers

Connect

Join a supportive community of parents and connect 1:1 with healthcare specialists who truly understand your journey.

Young South East Asian Mum with baby

Nurture

Ask Anya anything 24/7. Your virtual companion. Get instant answers anytime 
of the day.

We’re here to help

Meet Anya

Designed for you

Designed with 
you in mind

Anya’s interactive features are developed with extensive research from parents like you, to support you all in the most effective way possible.

You’ll receive personalised advice from our AI virtual supporter around the clock, created by healthcare experts and trusted by the NHS.

Our unique 3D breastfeeding animations will show you how to hold your baby comfortably, spot hunger cues and understand your baby’s feeding movements.

Don’t forget to join our communities of parents facing similar challenges for support, understanding and advice from people going through the same challenges.

Let’s navigate this parenting journey together!

Client testimonials

Our users love Anya

Access to other services

Additional resources in Brent

Brent Feeding Team

Family Wellbeing Centres

The only women’s health app powered by empathy and innovation

Anya from LatchAid Ltd. is GDPR -compliant. Please note that the app is designed as a parenting and lactation support tool. Any information received through the app does not amount to medical advice. All medical conditions and concerns should be referred to a medical professional.

*After your premium membership has ended, you will automatically revert to the free version of Anya.